The Possible Benefit from Tobacco Term Paper Example | Topics and Well Written Essays - 2000 words

The Possible Benefit from Tobacco - Term Paper Example In order to have a clear understanding of the importance of cigarette taxes, it is appropriate to give a historical background of the object- cigarettes. Historically, tobacco became popular in the United States in 17th century which was often associated with slavery since tobacco plantations required massive manpower. However, when America started trading with other colonies after the American Revolution, tobacco in the form of cigarettes became popular. The origin of cigarette smoking can be traced to Western Europe. The cigarette was actually smoked by members of the lower class population in Andalusia which was adapted by the French during their conquests there. Later during the Victorian period, the British adopted tobacco to suit their taste and style but in the form of â€Å"dainty looking cigarette† which can used by the ladies (Burns 132 ). In the United States, Maryland and Virginia competed heavily in tobacco farming resulting to the establishment of two different types of auction system for loose-leaf. This caused tremendous pressure to the government leading to the enactment of the Tobacco Inspection Act that directs the Secretary of Agriculture to impose controls on the tobacco Industry ( McGrew ). In addition to this, McGrew asserts that the government imposed regulation since â€Å"the tobacco industry provided more than $4.8 billion in taxes in 1971† (USDA, Tobacco Situation, 1971b: 44). Strictly speaking, the first federal excise tax on tobacco was included in the Alexander Hamilton’s tax.

Britain’s Attempts to Appease Mussolini in the 1930’s Were Successful’ Discuss Essay Example for Free

Britain’s Attempts to Appease Mussolini in the 1930’s Were Successful’ Discuss Essay ‘Britain’s attempts to appease Mussolini in the 1930’s were successful’ Explain why you agree or disagree with this view. (24 marks) Britain’s attempt to appease Mussolini were successful up until the Abyssinian crisis of 1935, as Italy were not in league with Germany but on the contrary, were opposed to German expansion and revision of the treaty of Versailles. However after the Abyssinian crisis, this stance from Mussolini disappeared and changed greatly. Hence British attempts becoming unsuccessful, as ultimately Mussolini entered the Second World War on the side of Germany. Britain and Italy’s relationship was cordial before the Abyssinian crisis, indicating success in their appeasement policies. The Stresa front of 1935 between: Britain, France and Italy manifested this, as they agreed to prevent further revision of the treaty from Hitler and to resist him in his expansionist aims, and to also condemn Hitler’s actions. The Stresa front was suggested by Mussolini himself who was very co-operative and acted on the side of Britain and France as they all shared the same opinion on German rearmament. This showed how prepared Mussolini was to take action and stand against German aggression, as Mussolini was the only one who actually sent troops, during the Austrian Putsch of 1934, when the Nazi’s attempted to exploit Austria’s condition by trying to take over and employ a Nazi government. Italy was the only country who was prepared to take stance that was not mere condemnation but an actual military reaction, these clearly suggest ed Mussolini strong feelings in regards to Hitler. This found great success as they all agreed to it and this manifested Britain’s success in appeasement policies. Although Britain applied economic sanctions with the league, the sanctions did not include oil, which was the main necessity required for Italy’s invasion, as they required oil to run their ships for transportation. Britain did not close the Suez Canal, which was a fundamental route for Mussolini to transport his troops by; this meant that Italy’s invasion was not severely obstructed. These actions seemed to have been undertaken to appease Mussolini and to prevent him from engaging in a ‘mad dog’ activity  such as declaring war on Britain, this found success, as Mussolini did not declare war on Britain. This is another example of British success in their appeasement policies. Before the Hoare-Lavale pact was leaked into to the public, it seemed as if Mussolini would accept this proposal. Hitherto the pact, Hoare, the British secretary worked well with Italy, and demonstrated a close relationship. If Mussolini had accepted then it would be a success, as Mussolini would still be on the side of Britain. This could be seen as some sort of success, as at first it did seem that it would be successful. Ultimately, it was a failure of British appeasement, as Mussolini did not accept the proposal to ‘save face’. However, there were also many examples of British failure of appeasement, such as the Anglo-German Naval Agreement, which was poor example of British policy, as it did nothing but completely undermine, consequently damaging the Stresa front irrevocably. As it angered Mussolini greatly and it was almost as if Britain were stabbing the other members of the Front in the back, as they condemned Germany in the Stresa Front and then signed an agreement with them, allowing them some sort of navy. Britain’s condemnation of Mussolini and the sanctions made him disgruntled and dissatisfied. These sanctions were an example of complete failure, as it achieved nothing at all. It was half hearted and it angered Mussolini at the same time, which pushed him into the arms of Germany, resulting in nothing being achieved. As during the time of the crisis, Hitler supported Mussolini and gained his favour, which ended up in them two signing pacts such as the Rome-Berlin axis and the pact of steel. The policy of appeasement failed wholly in some respects, because Britain did not achieve her aim of keeping Mussolini on her side, which was what Britain wanted. But it ended up that Mussolini and Hitler became much closer as they supported the Fascist group during the Spanish Civil War, by both sending troops to aid them, while Britain stood idly by doing nothing. The acceptance of the Anschluss from Italy was a great success for Germany and a  greater blow to the treaty and Britain. Mussolini invaded and conquered Abyssinia in the end, which was the result of Britain’s half-hearted sanctions. This also gave confidence to both Mussolini and Hitler, as it showed them how feeble and indecisive Britain during the Abyssinian crisis, giving them the impression that they could perform such acts again. In conclusion, Britain’s policies of appeasement were successful up until the Hoare-Laval pact, as from then on; British appeasement failed and became unsuccessful, because Italy ended up on Germany’s side in the Second World War. Also after the Abyssinian crisis, appeasement could be seen as an unnecessary policy, due to the fact that Mussolini was on Hitler’s side. Yet Britain pressed on with appeasement, such as the Easter Accords, which accepted the status quo of the Middle East and Abyssinia, but this is negligible as Mussolini did not actually stick to it and did not achieve anything. The successful examples were not significant overall, as the unsuccessful cases were more prevalent and outweigh them.

Anthropology :: Anthropological Culture Essays

Anthropology Works Cited Missing Anthropology is a discipline studying flux and change in human communities and definitions of identity, mirroring the dynamic play of modernist reconceptualizations of meaning. As an academic discipline, anthropology demands a realization of the interconnectedness between human groups, a heightened abstraction of vocabulary and tools with which to articulate these connections, and self reflexive sensitivity to its history. In this same vein, modernism, as a movement of avant-garde ideas and art forms, draws community to study of itself, demands its own vocabulary of critique, and harkens back to the history of events that prompted the movement. Perhaps the clearest reflection of modernity in anthropology is found in dynamic cities and the birth of â€Å"industrial mass societies† (Rodrigues and Garratt 94). Just as modernist ideas were stimulated by rivers â€Å"of images and sounds jostling for attention† in the city, so to did this urban growth invigorate modern anthropology (33). Pursuing new forms of recording field work and transcending common modes of thought, modern anthropologists enjoy a veritable playground of new anthropological themes and circumstances. Evolving consumer items, fashions and entertainment demand an exponential reconfiguration of vocabulary to fit new inventions of community and individual identity. Methods of describing human beings through enhancing quantitative data and statistical information create more distinct categories of people, and provoke internal deconstructions of purpose and intention in field work. Reconfigurations of self within city communities blooms with exposure to different systems of living and thinking. In these reconfigurations, anthropology confronts the â€Å"glaring blind spots† of gender and race representations within the discipline, as modernity did through post-modernism (128). Today, women and minorities are anthropologists vital to the field, and anthropologists embrace a fuller reconceptualizing of their own identity in political-economic and socially roles. Self-reflexive, anthropologists reinterpret their motives within new communities again and again, just as modernist artists challenge audiences to reinterpret assumptions and motives of art, music and literature.

Growing Up With Nature – William Wordsworth’s “Nutting”

Touch-for there is spirit in the woods.† That small extract from William Wordsworth's â€Å"Nutting† represents very well the theme throughout the poems I will look at, the theme of growing up with nature and how nature teaches and guides him through life. In the poem â€Å"Nutting† Wordsworth starts off the day as he has done many times before, going out and looking for chestnuts, the childhood ritual which all children do at one stage during their life. But unlike before he goes to a part of the wood he has never been and which no one else has been to either, â€Å"I came to one dear nook Unvisited.† This untouched area of the wood delights Wordsworth and he is overjoyed to have found it himself, â€Å"A little while I stood, Breathing with such suppression of the heart As joy delights.† A tree full of, â€Å"tempting clusters†. This â€Å"virgin scene† began to seduce Wordsworth and he falls in love with it and begins to think that he owns the tree. So of course trouble is inevitable. â€Å"Then I rose, And dragged to earth both branch and bough, with crash And merciless ravage: Deformed and sullied, patiently gave up.† Wordsworth has totally â€Å"mutilated† this tree and feels â€Å"rich beyond the wealth of kings.† He really does feel delighted with the work he has just done but as the reality of it sets in and the picture of what this scene once was begins to give Wordsworth â€Å"a sense of pain.† This pain caused by the anguish of what he has just done to this defenceless tree. From this sense of guilt Wordsworth begins to realise that â€Å"there is a spirit in the woods.† And the foundations for his future beliefs in pantheism have been set. Wordsworth has moved on from his previous thought of a tree just being an object but now believes it has a kind of life force in it. In the poem â€Å"The Prelude (I)† Wordsworth follows a similar theme of growing up. In this poem young Wordsworth takes a boat which is not his and he is feeling very adventurous. â€Å"It was an act of stealth And troubled pleasure.† He felt very good when he took the boat and was having a very good time, until Wordsworth realises what he has done wrong but this is not realised until he reaches his destination in the lake. â€Å"The horizon's bound, a huge peak, black and huge, As if with voluntary power instinct Upreared its head.† This is the climax of the poem and helps show the sudden change in mood. Wordsworth is happily rowing the boat when suddenly this huge big thing shows itself. To Wordsworth this is some sort of hideous creature. But in fact as you go through the poem you learn that this is the first few signs of his developing conscience. â€Å"For many days my brain Worked with a dim and undetermined sense Of unknown modes of being; o'er my thoughts There hung a huge darkness†¦. †¦moved slowly through the mind By day, and were a trouble to my brain.† These show the signs of a guilty conscience, guilty from knowing he took the boat: a conscience Wordsworth is being taught about from nature and it again points to his emerging belief of Pantheism, that nature is God. The main focus in this poem â€Å"The Prelude (II)† is that of moving on. The poem has a picturesque setting of the â€Å"twilight gloom† This type of light however would tell Wordsworth to go inside, as if nature was telling him as a parent calls their children. But â€Å"I heeded not their summons.† So he carried on â€Å"All shod with steel, We hissed along on the polished ice in games:† a nice use of alliteration to convey the movement of ice skating. But Wordsworth being a Pantheist he cannot stay so he wonders off â€Å"not seldom from the uproar I retired.† Wordsworth here shows his poetic ability and understanding of nature because he realises that the hills are â€Å"melancholic.† His subconscious understanding of nature forces him to go off and explore. What he realises is that everything around him is moving. â€Å"With visible motion her diurnal round! Behind me did they stretch in solemn train, Feebler and feebler, and I stood and watched Till all was tranquil as dreamless sleep.† As a child he is travelling with the spirit of nature. I think everyone could relate to Wordsworth poems in someway: I know that I can relate to his feeling of a spirit in the woods. When I was lost I in the woods I felt as if someone was there showing where to go. So I will end on this note â€Å"Touch-for there is a spirit in the woods.†

Complete Assessment

These Taft will all have extensive prior industry experience and formal trade qualifications. Further skills and knowledge training along with induction will provided upon commencement of the role. These staff will be employed to work within the retail stores. ; Development of new processes will be implemented to increase time efficiency and cost effectiveness. Each store will be provided with new office equipment such as photocopier, printer which is suitable for industrial use along with new computers and pad's .A let of delivery vans will be acquired in order to assist with the increase in sales. ; Staff will have sound expertise and be knowledgeable on products and services Training will be provided to all staff both existing and newly employed. Training will on all current and new products, office equipment, and revision Of service knowledge and multi killing practices with further training on increasing sales performance for staff employed in sales sector. Operational Goals Dep artment Goals Progress Goal Focus Reason/ BarriersDepartment Deliverable Due 2 3 4 5 6 To increase the services sales by 20% within a time frame of eighteen months. Recruitment and Training To puppies all staff with training to acquire service knowledge and be multi skilled To increase sales and staff skills. Head office Staff trained and pickled To increase sales and staff skills and knowledge at the stores Training programs implemented and delivered 10th Jan 2018 Retail stores 1 10th Jan Warehouse Employ 14 new permanent full time staff to work in the retail sectorTo increase sales with recruitment of 14 extra staff in the sale sector Western Australia Store Additional Staff recruited in sales sector To increase sales capacity by recruiting 4 additional staff in sales sector 4 additional staff hired for Western Australia Store 1 6th July Tasmania Store additional staff hired for Tasmania Store NEWS store.

Sans-Culotte Essays - French Revolution, Clothing, Sans-culottes

Sans-Culotte Essays - French Revolution, Clothing, Sans-culottes Sans-Culotte Power within the Paris sections of 1792-94 - its social composition, dynamics, and ideology -.(1) That is what was explored in the book The Sans-Culotte. Albert Soboul describes and outlines the composition and activities of the different sections in Paris during Revolutionary France. Soboul describes the activities of these sections as a popular movement by the people of Paris. He explains how the people of Paris united to form different sectional assemblies with their main goal being to improve the lives of the middle and lower class individuals in not only Paris, but France in its entirety. In The Sans-Culottes, Soboul explains in great detail the different ways these sections influenced law making and tried to gain equal rights for all. In addition to describing the political activity of the sans-culottes and the other sections, Soboul also explains some of the military activities and movements of these sections during the revolution. Soboul's book has always been thought as the main authority on the sections in Paris, but in the early 1980's, a critique was written on The Sans-Culottes and many things were found to be wrong with the book. In the critical evaluation of Albert Soboul's The Sans-Culottes a full critique of the book takes place and many problems with the book are pointed out. The problems or shortcomings discussed in the critical evaluation range from a lack of description of the sans-culottes and other sections in Paris and errors in explaining what type of people constituted the membership of the sections, to a lack in a wide range of quality sources. The two problems in The Sans-Culottes that will be discussed in this essay are the lack of quality sources and the lack of description of the sections and who constituted them. The lack of description of the sections in Paris is a major blemish with the book. The critique points out that Soboul lumps all of the sections of Paris together when describing them. He fails to separate them into exactly what they are: sections. It is true that there were movements made to try and unite all the sections, but this never becomes a reality so distinction between sections should be shown. Soboul makes no distinctions between quartiers' and sections, and between socio-economic geographies and local politics.(2) Soboul's history of the sections from June, 1793 to sid-July, 1794 described them horizontally, en masse....(3) This lumping together of the sections leads one to the false conclusion that sections were all one entity, but they were not; they were very much seperate. Soboul also leads the reader to incorrect conclusions by calling the sections and sans-culottes a popular movement. He frequently makes this statement. Soboul describes many changes in the policy of the sections that allow the lower class to join the assemblies. A quote used by Soboul by Hanriot states, For a long time, the rich made the laws, it is about time the poor made some laws themselves and that equality should reign between the rich and the poor.'(4) This leads the reader to believe that everyone was involved actively in the sections and that anyone could become leaders of a sectional assembly, but this was not the case. The lower class, or plebeians, did very little except for what the leaders let them or told them to do. As written in the critique: Their [plebeians] pressures were selectively channeled into politics by the sans-culotte' leadership.... During the regeneration' battles of the spring and summer of 1793 by which sans-culottes' won official sectionary power, plebeians appeared forcefully in the general assemblies - not as atomistic individual voters, but as groups of workers mobilized by their sans-culotte' employers for temporary muscle when ballots were to be cast by fists and feet.(5) This quote shows that the lower class, or plebeians, were merely ponds for the sans-culottes. They were permitted to vote when the leaders felt the votes cast by the plebeians were necessary to achieve victory. The view one gets from the critique is totally contradictory to that of Soboul's book. The generalization Soboul used when describing the members of the sections can also lead to confusion on the readers part. Soboul repeatedly describes members as being part of a certain trade,

Sweden Politics

Sweden Politics The first words of Sweden's constitution, the Grundleg, state that all public power in Sweden comes from its people. This is very obviously saying that Sweden is a democratic nation. This democracy is based on parliamentarism, meaning that confidence and support from the parliament, the Riksdag, are required for making all major decisions. If the cabinet (sometimes called simply the Government) does not receive support from a majority in the Riksdag then it may be forced to resign before its term has expired. This parliamentary system has been unicameral since 1970 and contains 349 members. These members are elected every four years. These three details (Grundleg, Riksdag, and the democratic system) are the basis of Sweden's political system. Nearly all of its politics can be traced back to these basic principles.The Grundleg is split into four different laws. They are called the Instrument of Government (Regeringsformen), the Act of Succession (Successionsordningen), the Freedom of the Press Act (Tryckfrihetsforordningen), and the Fundamental Law on Freedom of Expression (Yttrandefrihetsgrundlagen).A commemorative coin of the 150th anniversary of t...These laws serve as a basis for how Sweden is ruled. They also serve to protect the citizens' freedoms and rights and were revised from their original rendition in 1975 in order to keep up with changed issues.The Instrument of Government contains much valuable information. As I have stated it starts with the statement, "All public power in Sweden proceeds from the people." Another statement in the Instrument of Government is, "The king or queen who occupies the throne of Sweden in accordance with the Act of Succession shall be the head of state." This tells us that Sweden is still technically a monarchy and the king is the Kreifels 2 head of state but he no longer holds any authority in the governing of the state. His task...

Can Undocumented Immigrants Go to College

Can Undocumented Immigrants Go to College SAT / ACT Prep Online Guides and Tips During my undergraduate years at Stanford and in my first job after graduation, I counseled a number of undocumented high school students. Many undocumented students incorrectly assume that they’re not allowed to go to college. While there are additional barriers that make pursuing a college education more difficult, I’m proud to say that I know multiple undocumented immigrants who are now graduates from prestigious universities. In this article, I’ll detail the rules and obstacles for undocumented students who pursue higher education. College Admission Policies for Undocumented Immigrants There is no federal law that prohibits the admission of undocumented immigrants to either public or private US colleges. However, institutional policies can vary, and some states have placed restrictions on undocumented students from attending in-state postsecondary institutions. The Georgia Board of Regents banned undocumented students from attending the top 5 state-funded colleges in Georgia. Also, Alabama and South Carolina prohibit undocumented students from enrolling at any public postsecondary institution. Despite these prohibitions, the majority of US colleges remain open to undocumented students. Many colleges are becoming increasingly vocal and open about their support for undocumented immigrant students. This year, Rutgers University-Newark held a college admissions fair for undocumented students. Furthermore, top colleges like Stanford, Dartmouth, Duke, and the University of Chicago have stated that they welcome the applications of undocumented students and have undocumented students enrolled. Regardless of citizenship status, you can be a college grad! However, even though undocumented immigrants can be admitted to most of the nation's colleges, financial obstacles make attending much more difficult. Financial Issues for Undocumented Immigrants Undoubtedly, the biggest hurdles for undocumented students going to college are financial. Federal Aid Undocumented students can't legally receive any federally funded aid, including loans, grants, scholarships, or work-study money. Most students who need financial assistance to attend college fill out a FAFSA, the Free Application for Federal Student Aid and are given federal grants and loans based on their expected family contribution. Undocumented students do not have this option because they're ineligible for all forms of federal aid. State Aid and In-State Tuition Many states treat undocumented students like foreign students. In these states, undocumented immigrants are ineligible for state aid and the lower in-state tuition charged to residents at state institutions. Arizona, Georgia, and Indiana specifically prohibit in-state tuition rates for undocumented students. States That Offer In-State Tuition Some states, though, have passed laws that enable undocumented students to pay in-state tuition if they meet certain conditions, and trends seem to indicate that more states will offer in-state tuition to undocumented students in the future. Currently, 16 states have laws allowing undocumented immigrants to pay in-state tuition provided they meet certain requirements: California, Colorado, Connecticut, Florida, Illinois, Kansas, Maryland, Minnesota, Nebraska, New Jersey, New Mexico, New York, Oregon, Texas, Utah, and Washington. For example, California has a state law known as AB 540. Undocumented students qualify for in-state tuition if they attend a California high school for 3 years, graduate from a California high school, and fill out an affidavit that says they will apply for US residency as soon as possible. Additionally, Oklahoma and Rhode Island allow in-state tuition rates for undocumented students through Board of Regents' decisions. And, in 2013, the University of Hawaii's and the University of Michigan's Board of Regents adopted policies for undocumented students to have access to in-state tuition at those colleges. States That Give Aid Presently, California, Minnesota, New Mexico, Texas, and Washington allow undocumented students to receive state aid. Private Scholarships Most private scholarships require applicants to be US citizens or legal residents. However, there are some scholarships that are open to undocumented immigrants and an increasing number of scholarships are specifically for undocumented students. For more information regarding private scholarships for undocumented students, check out: Golden Door Scholars TheDream.US MALDEF Scholarship Resources QuestBridge Becas Univision Scholarship Furthermore, you can review this scholarship guide for undocumented students. In addition to these scholarships, some private colleges, including NYU, grant scholarships or other aid to undocumented students. How to Address Your Citizenship on Your Application If you're an undocumented student, don't lie or misrepresent your citizenship status on your application. Leave your social security number blank. Don't put in an Individual Taxpayer Identification Number, Alien number, or any other number. For the University of California, undocumented students should select "No Selection" for their country of citizenship. In your application essay, absolutely, feel free to address your immigration status and situation. Colleges want to hear about obstacles that you've had to overcome, but don't let those obstacles define you. The purpose of the application essay is for the school to get to know you and get a better sense of how you could possibly contribute to the college's community. Focus on your accomplishments and what makes you unique as an individual. The Federal Education and Privacy Act (FERPA) protects the privacy of student records at all educational institutions. Whatever you write in your essay or talk about with admissions or financial aid counselors will not be reported. Additional Advice for Undocumented Immigrants State and federal laws change all the time, especially since immigration is such a politically charged issue. Educate yourself about current state and federal laws regarding tuition and aid rules for undocumented students. The two federal laws you should be aware of are DACA and the DREAM Act. If you are DACA eligible, you can get a work permit and be freed from the fear of deportation for at least 2 years. Unfortunately, you still won't be eligible for federal financial aid. The DREAM Act has not been passed and has undergone numerous changes since it was first proposed in 2001. However, if it ever passes, it could have a profound impact on higher education access for undocumented students. Also, if it does pass, you'll be on a path to citizenship if you attend college. If you have a good relationship with your counselor, talk with him or her about your options and get guidance. Remember, though, you do not have to reveal your immigration status or your parents' to any school personnel, and they can't ask you about it. Make yourself competitive for college admission. Get good grades, take college prep classes, do well on your standardized tests, and try to participate in extracurricular activities. Because your immigration status may limit your options, you should do what you can to give yourself the most opportunities. Additionally, some of the scholarships that you're eligible for are more likely to go to high achieving students. Contact admissions officers and financial aid counselors at the schools you're interested in attending. Typically, they'll try to be helpful and they won't report your immigration status. They can inform you of their financial aid options for undocumented students and let you know how to fill out the school's application, specifically in regards to questions about citizenship and residency. Do research on colleges that offer support for undocumented students. For example, UCLA and UC Berkeley have support programs that provide services and advice for undocumented students. Finally, look at the Repository of Resources For Undocumented Students. It has information about state laws. Also, it has information about scholarships you may be eligible for and organizations that can offer you support and advice. While you may have more hurdles to overcome, graduating from college is possible and will likely give you a better life and future. What's Next? If you're an undocumented student, there may be additional factors to consider, but you should review this post on how to choose a college. Also, you'll want to know the best college search websites. Lastly, if you're wondering how to make yourself as competitive for college admission as possible, read this article on building the most versatile college application. Want to improve your SAT score by 160 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now: Have friends who also need help with test prep? Share this article! Tweet Justin Berkman About the Author Justin has extensive experience teaching SAT prep and guiding high school students through the college admissions and selection process. He is firmly committed to improving equity in education and helping students to reach their educational goals. Justin received an athletic scholarship for gymnastics at Stanford University and graduated with a BA in American Studies. Get Free Guides to Boost Your SAT/ACT Get FREE EXCLUSIVE insider tips on how to ACE THE SAT/ACT. 100% Privacy. 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Lesson Plan for Language Arts on The Great Gatsby for grade 9th Coursework

Lesson Plan for Language Arts on The Great Gatsby for grade 9th - Coursework Example language structure, language conventions (e.g., spelling and punctuation), media techniques, figurative language, and genre to create, critique, and discuss print and non print texts. Students conduct research on issues and interests by generating ideas and questions, and by posing problems. They gather, evaluate, and synthesize data from a variety of sources (e.g., print and nonprint texts, artifacts, people) to communicate their discoveries in ways that suit their purpose and audience. The literature selection should be independent per group but each group member should research on an area in the group’s selected topic. Each group should coordinate with each other to come up with an appropriate topic and determine on the areas to be researched by each student. Students are free to use online resources like journals, eBooks and online articles to research on the decided topic. The institution library can also be used as a source of information for student research. Students should also know the symbols used in the text such as the characters embedded in the novel. The time when the novel was set as well as the meaning of the great Gatsby should also be comprehended. Students are supposed to do a thorough research on the chosen topic with different areas of research to come up with a clear and a complete perspective of an issue. Use all appropriate resources to do the research such as the academic journals on the internet or library materials. After performing individual research on the topic, the students should then discuss the subject from a general point of view in which all students compare and contrast their work. All the research outcomes should address an issue in

Violence in Nursing Research Paper Example | Topics and Well Written Essays - 1500 words

Violence in Nursing - Research Paper Example While this patient received a five-year sentence after successful prosecution in a court of law, many more such cases go unpunished, and there is continual mental and physical abuse of nurses by their patients each passing day in various medical facilities. In effect, nurses have put up with abusive behavior, and they continue to tolerate this issue on a daily basis. However, it is essential to avoid the current state of affairs to ensure that nurses played their roles and responsibilities in an enabling environment, which ensures their safety as they provide quality care. Conversely, the failure to ensure a safe environment for nurses will have adverse effects on the quality of care provided. Therefore, it is the responsibility of every stakeholder to ensure nurses' safety in the workplace. It is important to point out that there are ongoing actions to put in place measures meant to protect and punish violence in nursing. However, these measures prove not to be effective. Case in po int, a Maryland bill titled, HB 1099 - Second Degree Assault - Health Care Practitioner, sought to protect health care providers in their workplace during their line of duty. The bill, which healthcare providers were instrumental in its push, would apply to second-degree assault on a practitioner while asking for the raise in the penalty from a misdemeanor to an act of felony. Unfortunately, the judiciary committee in the house rejected the hearing of the bill. In effect, this calls for action to ensure a total protection of the nurses. Introduction The world considers health as the most important aspect that guides the development agenda in a nation. In effect, healthcare becomes the most important sector with governments of the world placing the highest priority in terms of resources and policies on healthcare. Based on the foregoing, the role of the nurse is a crucial one in the society and all over the world. In this regard, nurses play the crucial roles of educating their patie nts publicly and privately; advocacy roles essential for promoting health; rehabilitating patients, and most importantly playing the primary role of giving their patients’ the required care and support during treatment. However, it is crucial to ensure that the environment whereby the nurses operated was safe in order for them to provide quality care. Conversely, an environment that is not safe will have adverse effects on the quality of care nurses provided with the society suffering. Safety in healthcare, as in any other profession, is the most fundamental aspect in order to realize and meet the expected standards of care. In this regard, it is crucial to point out that the failure to have stiff penalties against violence impacts the role of nurses and effectively affects the quality of care. Nevertheless, aggressive and violent behavior from patients, their families, and their friends has become the norm rather than the exception on American hospitals and in the world. In effect, this underlines the importance of legislation and policies meant to penalize these incidents of violence against our nurses in hospital since they leave nurses in a state of negative psychological and emotional responses, which affect their productivity. In effect, this review of the literature seeks to investigate the effects of violence in nursing on the society.

According to contract law, can the injured party claim damages for Essay

According to contract law, can the injured party claim damages for every loss which is caused by a breach of contract Discuss, with reference to case law - Essay Example The victim has choices. The victim may avow the agreement or accept the repudiatory breach and consider the agreement as at an end. For contracts apart from sale of goods contracts, an individual, having full breach knowledge, is perceived to affirm the contract where he decides to go on with it in any case (Png, & Stanford University, p342). The obligation to repudiate in such a scenario is finally mislaid. The responsible individual may, of course, still consider bringing an act in damages for the breach and repudiate the contract for all breaches in future. Mitigation: the party that brings the claim cannot in any way be compensated for any loss arising from his part which he may have overcome by taking the necessary actions. This is termed as the duty to mitigate. Two limbs exists in duty to mitigate which usually arise after the breach has taken place: The party complaining about contract breach should take sensible steps in order to minimize her loss; the expenses incurred in taking such steps may also be compensated, and the complainant must not take unrealistic steps that increases the amount of loss. Causation; the complainant about contract breach must prove on a scale of probabilities that the loss was as result of the breach. In most occasions, the court will often first look at what would have occurred ‘but for’ the breach. If this technique will not bare fruits in terms of having certain finding, the court will be left with the option to consider ‘lost chance’ methodology which considers any chances for what may have taken place. Remoteness; whichever loss that has occurred should not be too remote the prove recovery process to be futile. This means that damages must arise in accordance to normal happenings arising from contract breach itself or may sensibly be ought to have been in the contemplation of the involved parties when the contract was made. Hadley v

Feminist Analysis of the Window by Deborah Eisenberg Essay

Feminist Analysis of the Window by Deborah Eisenberg - Essay Example The â€Å"Window† is one of the most challenging stories in the collection "Twilight of the Superheroes." This story sketches the quest of a clueless young woman, Kristina, who flees her hometown after her year out of high school. She seeks material security and starts working as a waitress in an Eden resort town with â€Å"white houses and gentle hills,† a â€Å"tender, miniature world.† She moves in with a couple, who after a few months wants Kristina to move out, to accommodate their new baby. To continue to be a part of the community, Kristina marries Eli who occasionally comes into town andtakes her to hisisolated cabin deep in the woods. Though the marriage gets off to a fine start, Kristina finds challenge in rearing Eli’s toddler son. Being isolated in the cabin, Kristina slowly realizes that Eli’s first wife eloped due to suffering due to domestic violence. Though Eli repents to for his abusive behavior, Kristina decides to run out of Eliâ €™s life, ‘kidnapping’ his son with her. She ends up with her estranged half-sister, from where she had originally fled in the beginning. The story is unfold in the mood of depressive reminiscence with its beginning and ending frames are fixed in Kristina’s half-sister’s home. These frames focused on the current situation of Kristina, where she is on a run low on money, and caring for Eli’s son, who has contracted an illness. ... We can see that Kristina is very confused and afraid while on the run and she expects and fears Eli’s anger and its impact on her future. In this story, Eisenberg is actively implying that there will be risk behind every decision, whether we will be able to see it or not. While providing us a detailed account of Kristina’s fall from youth and emergence into adulthood, Eisenberg also opens out a window in to her psyche, to reveal the fury of conflicting emotionssuppressed within her heart, bordering her on the verge of explosions. But Eisenberg’s character is neither too weak to go numb before the looming danger, nor is she rebellious enough to stand up and assert her individuality. Instead, she is a woman in conflict with her own demons, her emotions and she is trying to run away from her husband and the danger of being kept in captivity and abused all her life. But, we can find that Kristina is far more courageous than Eli’s first wife, who deserted her c hild with Eli for â€Å"unknown reasons†, as Kristina chooses to take the child with her, pretending to avoid the probability of Eli hunting her down. In the opening scene of "Window", we find Kristina and Alma drinking coffee engaged in small talks, while the toddler is playing. The tension in the story starts to surface only when we come to know that Kristina and Alma are the estranged sisters who are trying to move on from their reminiscent and depressing past by forcefully engaging themselves in small talks. The tension felt in the scene forces us to delve deeper in to the story, which then, slowly opens a window to the past life of Kristina. The rendering of the story goes smooth but it get its power from those things that are kept untold and hidden. Eisenberg unwinds her story

Strategic Mangement Essay Example | Topics and Well Written Essays - 1500 words

Strategic Mangement - Essay Example Basically, the company has witnessed a steady growth in the Australian Wine Industry and is one of the leading export industries especially to the United States. 2. Yellow Tail operates in an environment where there are also competitors who offer the same products and in this case, a SWOT analysis is more appropriate for this task of analysing the environmental factors that affect the organisation’s operations. It defines the relationship between the internal and external environmental factors that can affect an organisation in a bid to deal with its strategic analysis (Robinson 1997). Basically, SWOT stands for strengths, weaknesses which represent the internal environment of the firm while opportunities and threats are external environmental factors. The major strengths of the company include the following: The name is unique and interesting, the packaging depicts the famous kangaroo and the pricing is low among other factors. The company is able to offer satisfactory products to its customers abroad as well. Its weaknesses are; it heavily relies on export market, it has limited brands and cannot continue attracting customers over a long period and the fact that it uses limited advertisements is another major weakness which can negatively impact on the organisation. There are different opportunities for the company. The distribution pattern in global markets is a very big opportunity for the company compared to other locally based players in the industry. Using new technology in brewing wine is another opportunity for the company. The other opportunity is the need for adoption of new information and communication technology tools such as the internet to effectively market its products. It can utilize the internet to reach the customers who are beyond the local markets. Through specially designed websites, it can also be possible to market other products that are not found in the local stores. However, one notable threat to Yellow Tail is the

History Assignment Example | Topics and Well Written Essays - 250 words - 5

History - Assignment Example According to OXO (2010), in 1990, Ferbers engaged in research about kitchen tools, liaising with Smart Design and later came up with OXO Good Grip kitchen products. The products attracted so many people at a show held in San Francisco having hit the US market massively in 1990. The secret for the success of OXO kitchenware products was their low prices and wide variety. Ferber sold his company to General Housewares Corporation in 1992 later retiring from the company’s management in 1995. The company has grown to a point of making more than 850 products for different parts of the home. Some of the products that the company currently makes include cooking tools, barware, garden tools, trash cans, household cleaning tools, lighting, office products, storage and organization products, bath cleaning tools and accessories. In terms of economic growth, the company achieved an yearly growth rate in sales of close to 27 percent from 1991 to

Strategic Mangement Essay Example | Topics and Well Written Essays - 1500 words

Strategic Mangement - Essay Example Basically, the company has witnessed a steady growth in the Australian Wine Industry and is one of the leading export industries especially to the United States. 2. Yellow Tail operates in an environment where there are also competitors who offer the same products and in this case, a SWOT analysis is more appropriate for this task of analysing the environmental factors that affect the organisation’s operations. It defines the relationship between the internal and external environmental factors that can affect an organisation in a bid to deal with its strategic analysis (Robinson 1997). Basically, SWOT stands for strengths, weaknesses which represent the internal environment of the firm while opportunities and threats are external environmental factors. The major strengths of the company include the following: The name is unique and interesting, the packaging depicts the famous kangaroo and the pricing is low among other factors. The company is able to offer satisfactory products to its customers abroad as well. Its weaknesses are; it heavily relies on export market, it has limited brands and cannot continue attracting customers over a long period and the fact that it uses limited advertisements is another major weakness which can negatively impact on the organisation. There are different opportunities for the company. The distribution pattern in global markets is a very big opportunity for the company compared to other locally based players in the industry. Using new technology in brewing wine is another opportunity for the company. The other opportunity is the need for adoption of new information and communication technology tools such as the internet to effectively market its products. It can utilize the internet to reach the customers who are beyond the local markets. Through specially designed websites, it can also be possible to market other products that are not found in the local stores. However, one notable threat to Yellow Tail is the

Nursing as a Profession and its Impact on Society Essay

Nursing as a Profession and its Impact on Society - Essay Example The nursing profession has been assisted by the different domains and realms of the society because they have understood how nursing could provide a point of salvage and hope for the helpless and needy, suffering on a number of counts. The handicap factor is therefore assisted a great deal by these nurses who have made giant efforts to come out in the open and manifest their ethical selves time and again. Since nursing requires vigilance and competence, not everyone can qualify as a professional nurse in the first place. However the role of nursing within the society remains an important discussion all the same. Indeed there is no better way to serve humanity than to assume the role of a nurse. The society is benefited in more ways than one and this is documented in a number of different ways. This profession has given so much freedom to the nurses that now they can call it their respective careers. The Certified Nursing Assistant course at different hospitals has provided the studen ts of nursing with the skills that are very necessary to search for employment in the long term care facilities. Particular importance is laid on the fundamental principles related with nursing as well as development and the application of nursing skills in long term care facilities. ... take up nursing as a career since it is one of the most difficult jobs all over the world and the virtues that come along with are something to be written home about. Indeed nursing is a career that leaves quite a lot to speak about because this is something which goes a long way at developing relationships of people with one another and amongst the nurses as well. From the domains of the society, the profession of nursing is a very distinctive one. This is because nurses are being consistently monitored for their actions and what they bring to the healthcare regimes. They are also being told to remain attentive to their clients’ needs and requirements, and document hard work in entirety. The nursing premise is all the more important because it manifests hard work and commitment with the clients and showcases strength of character and maturity all this while. The nursing avenues receive a great deal of applause by the people for a host of reasons. This is because they do certa in things which no one else would be able to manifest at any given time. The role of the nursing profession has evolved over a period of time but its respect and dignity has not faded away one bit. This is the reason why many people would still like the nurses to attend to them when they are sick and to their family when they are unwell. This is an important aspect that has made the rounds of nearly all the societies in the world, in the past as well as even today (Johnstone, 1999). The role of the nurses within the society is being consistently monitored for a number of reasons, and mostly because they have to give their best time and again. There is absolutely no iota of weakness or failure that comes attached with their profession, and hence should be treated as such. The societal

Marketing Management Assignment-Smu Essay Example for Free

Marketing Management Assignment-Smu Essay Q.1 A. Explain the six criteria for effective market segmentation * Identity The marketing manager must have some means of identifying members of the segment i.e., some basis for classifying an individual as being or not being a member of the segment. There must be clear differences between segments. Members of such segments can be readily identified by common characteristics as they display similar behavior. * Accessibility It must be possible to reach the different segments in regard to both promotion and distribution. ln other words, the organisation must be able to focus its marketing efforts on the chosen segment. Segments must be accessible in two senses. First, firms must be able to make segmented customers aware of products or services. Second, they must get products to them through the distribution system at a reasonable cost. * Responsiveness — A clearly defined segment must react to changes in any of the elements of the marketing mix. For example. if a particular segment is defined as being cost-conscious, it should react negatively to price rises. If it does not, this is an indication that the segment needs to be redefined. * Size The segment must be reasonably large to be a profitable target. Lt depends upon the number of people in it and their purchasing power. For example, makers of luxury goods may appeal to small but wealthy target markets whereas makers of cheap consumption goods may sell to a large but relatively poor target markets. * Nature of demand — lt refers to the different quantities demanded by various segments. Segmentation is required only if there are market differentiation in terms of demand. The marketing manager should not only be able to find out the total demand and the differences in demand patterns in each of these segments. * Measurability — The purpose of segmentation is to measure the changing behavioural pattern of consumers. For example, the segment of a market for a car is determined by a number of considerations, such as economy, status, quality, safety, comforts, etc. B. Discuss the types of target marketing strategies. * Undifferentiated marketing strategy or mass marketing strategy In the absence of a proper mechanism to classify the market into a number of markets segments and analyse their potential, many firms decide on the mass marketing strategy. In this case, the marketer goes against the idea of a differentiated market and decides to sell the product to the whole market. Here the marketing manager ignores the idea of segment characteristics and differences, and develops a unified marketing programme for the entire market. This strategy keeps the overall marketing costs low and makes it easier to manage and track the market forces uniformly. The marketer tries to find out commonalities across various segments rather than focusing on the differences between segments. * Concentrated marketing strategy In the second alternative strategy, the marketing manager decides to enter into a selected market segment instead of all the available market segments. When resources and market access are limited and the company has to face intense competition, the marketing manager has to stretch the budget for market coverage. In this case, the company is likely to follow the concentrated marketing strategy. * Differentiated marketing strategy Many marketers choose to target several segments or niches with a differentiated marketing offer to suit each market segment. Maruti is the leading automobile company, which has the distinction of having different products for different market segments. Q.2 Explain the consumer buying decision process. * Problem recognition A buying process starts when a consumer recognizes that there is a substantial discrepancy between his/her current state of satisfaction and expectations in a consumption situation. A need can be activated through internal or external stimuli. The basic needs of common men rise to a particular level and become a drive. From their previous experiences, they know how to satisfy these needs like hunger, thirst, sex, etc. This is a case of internal stimulus. A need can also be aroused by an external stimulus such as sighting a new product in a shop while purchasing other usual products. * Information search After need arousal, the behaviour of the consumer leads towards collection of available information about various stimuli. ln this case, information about products and services are gathered from various sources for further processing and decision-making. The first source of consumer information is the internal source. This means the consumer first search the information regarding the relevant product from his/her inner memory. If the information is not available from internal source for making a purchase decision he or she may collect information from external sources. A External sources for desired information can be grouped into four categories. * Personal sources (family, friends, neighbors, and peer group) * Commercial sources or market dominated sources (advertisements, salesmen, dealers, and company owned sales force) * Public sources (mass media, consumer rating organisations, and trade association publications) * Experiential sources (handling, examining, and using the product) The marketer will find it worthwhile to study the consumers’ information sources when: * A substantial percentage of the target market engages in the search * The target market shows some stable patterns of using the respective information sources. * Alternative evaluation Once interest in a product(s) is aroused, a consumer enters the subsequent stage of evaluation of alternatives. Evaluation leads to formation of buying intention that can be to either purchase or reject the product/brand. The final purchase will however depend on the strength of the positive-intention, which is the intention to buy. * Purchase decision Finally the consumer arrives at a purchase decision. Purchase decisions can be any one of the three no buying, buying later, and buy now. No buying takes the consumers to the problem recognition stage as their consumption problem is not solved and they may again get involved in the process as we have explained. A postponement of buying can be due to a lesser motivation or evolving personal and economic situation that forces the consumer not to buy now or postponement of purchase for future period of time. If positive attitudes are formed towards the decided alternative, the consumer will make a purchase. * Post-purchase behaviour Post-purchase behaviour refers to the behaviour of consumers after their commitment to a product has been made. It originates out of consumers’ experience regarding the use of the product and is indicated in terms of satisfaction. This behaviour is reflected in repeated purchases or abstinence from further purchase. A satisfied product-use experience leads to repeated purchase, referrals from satisfied customers to new customers, higher usage rate, and also brand advocacy. Q.3 A. Discuss the Henry Assael model on buying decision behaviour. Henry Assael has come up with an explanation to analyse why consumers buy the goods they buy. He explained the relationship between the level of involvement by the consumers in the purchase of goods and services and the level at which diverse goods or services differ from one another. High involvement Low Involvement Signiï ¬ cant differences Complex Variety Seeking between brands Buying Behaviour Buying Behaviour Few differences Dissonance Reducing Habitual Buying between brands Buying Behaviour * Complex buying behaviour — Consumers are highly involved in a purchase and aware of significant differences among brands. This is usually the case when the product is expensive, bought infrequently, risky, and highly self-expressive. Typically the consumers dont know much about the product category and have more to learn. Example: personal computer. * Dissonance-reducing — sometimes, the consumer is highly involved in a purchase but sees little differences in the brands. The high involvement is based on the fact that the purchase is expensive, infrequent, and risky. Example: carpet. After purchasing the carpet, consumers might experience dissonance that stems from noticing certain disquieting features of the carpet or hearing favorable things about other carpets. * Habitual buying behaviour Many products are bought under conditions flow consumer involvement and the absence of significant brand differences. Considering salt, consumers have little involvement in this product category. They go to the store and reach for a brand. If they keep reaching for the same brand, it is out of habit and not strong brand loyalty. * Variety-seeking buying Some buying situations are characterized by low consumer involvement but significant brand differences. Here consumers often do a lot of brand switching. Consumers do the brand switching for the sake of variety rather than dissatisfaction. Example: wafer potato chips. B. Explain the five stages of Adoption Process. * Awareness During the first stage of adoption process, the product innovation is explained to the consumers. This process gives information about the new product or service. * Interest When consumers develop an interest in the product or product category, they search for information about how the innovation can benefit them. * Evaluation The evaluation stage represents a kind of ‘mental trial’ of the product innovation. Only if the consumers’ evaluation of the innovation is satisfactory, they will actually try the product. In case the evaluation is unsatisfactory, the product is automatically rejected. * TriaI- ln this stage- consumers use the product on a limited basis. Their experience with the product provides them with the critical information that they need to adopt or reject it. * Adoption -In this stage, consumers decide to make full and regular use of the product. Q.4 Describe the components of the micro environment of marketing * The company Some company factors that affect the marketing decisions are: Culture and value system — Organizational culture can be viewed as the system of shared values and beliefs that shape a company’s behavioural norms. A value. is an enduring preference as a mode of conduct or an end state. The value system of the founders of the organisation has a lasting impact on it. The value system not only influences the working of the company and the attitude of its people but also the choice of its business. 1. Mission and objectives — The mission and objectives of the company guide the priorities, direction of development, business philosophy, and business policy. 2. Management structure and nature Structure is the manner in which the tasks and sub-tasks of the organisation are related. Structure is concerned with the hierarchical relationship and the relationship between the management of different functional areas like the structure of the top management and the pattern of share holding. 3. Human resource This concerns factors like manpower planning, recruitment and selection, compensation, communication, and appraisal. * Intermediaries intermediaries are independent business units and they carry the company’s products and services to the customers. Prominent intermediaries include wholesalers, retailers, merchants, selling agents, brokers, etc. Their objective of being in business is different than being in a firm, so the intermediaries will be interested in maximizing their profits. Any trade promotion scheme will motivate them to push competitors’ product deeper and faster. * Public Positive and favorable public opinion is crucial to marketing success since the public is the authority that permits the existence and operation of competitive marketing systems. This environmental factor includes the general public, its support, the government, and the set of public who have a direct bearing on business. These public can be classified as welcome public, sought public, and unsought public. As a marketer, one must understand that the general public grants the license for conducting business with an expectation that the company will practice fair play. Lack of this supportive framework as evidenced by declining sales or adverse public opinion can lead to eventual failure of the firm as well as the marketing system. * Competitors Success or failure of an offer largely depends on how competitors react to the company‘s offer. Godrej was a successful refrigerator manufacturer. Once competition intensified, the company started losing market share. Today, though there is a growth in refrigerator industry, Godrej as a brand is not growing as fast as its competitors. Through the years, marketing systems have become increasingly competitive. Traditional economic analysis, views competition as a battle between companies in the same industry or between substitutable products. Marketers, however, tend to accept the argument that all firms are competing for a limited discretionary buying power. Though we can say that Maruti as a car manufacturing-company is facing competition from other car manufacturers, ultimately it is the consumers disposable income for which shampoos, soaps, and scooters are also competing with Maruti. A customer is expected to allocate his disposable income optimally and in the process a category also competes with another category to be in the active consideration set of customers for such an allocation. Industry has found numerous new uses for existing products, with the whole arena of competition being expanded. While this forces business to reassess long-established marketing practices, it also opens new avenues of business opportunity. Emergence of computers with multimedia as a tool of infotainment and knowledge sharing device has challenged traditional products in the entertainment market. * Suppliers Increase in the price of raw materials will have a bang on effect on the marketing mix strategy of an organisation. As a result, the prices may be forced up. This is the impact that the suppliers can have. Closer relationship with suppliers is one way of ensuring competitive and quality products for an organisation. * Customers Organisations exist because of customers. No customer means, no business. Organizations on how they meet the needs and wants of the customers and provide them with maximum benefits. Failure to do so will result in a failed business strategy. Q.5 A. Explain the types of Marketing Information systems MIS supplies three types of information, which are: * Monitoring information Monitoring information is the information obtained from scanning external sources which include newspapers, trade publications, technical journals, magazines, directories, balance sheets of companies, and syndicated and published research reports. Data are captured to monitor changes and trends related to marketing situation. Some of these data can be purchased at a price from commercial sources such as market research agencies or from government sources. * Recurrent information — Recurrent information is the information that is generated at regular intervals like monthly sales reports; the stock statements, the trial balance, etc. ln MlS, recurrent information is the data that MIS supplies at a weekly, monthly, quarterly, or annual interval, which are made available regularly. It can also provide information on customer awareness of company’s brands, advertising campaigns, and similar data on close competitors. * Customized information   Customized information is also called problem-related, which is developed in response to some speciï ¬ c requirements related to a marketing problem or any particular data requested by a manager. B. Discuss the different components of MIS The overall Objective of an Ml IS to provide inputs from marketing environmental factors like target markets, marketing channels, competitors, consumers, and other forces for creating, changing, and modifying marketing decisions in the formulation of relevant and competitive marketing strategies. * Internal record systems — Internal record systems are available within the company across various departments and provide relevant, routine information for making marketing decisions. The most evident internal record system is the purchase and payment cycle systems. It records the timing and size of orders placed by consumers, the payment cycles followed by consumers, and the time taken to fulfill the orders in the shortest possible time. * Marketing intelligence system A marketing intelligence system is the system of collecting and collating data. This system tries to capture relevant data from the external environment. It collects and manages data from the external environment ab out the competitors’ moves, government regulations, and other relevant information having a direct impact on the marketing environment of the firm. *Analytical marketing systems Analytical marketing systems are also known as Marketing Decision Support Systems (MDSS). A MDSS is a coordinated collection of data, systems, tools, and techniques with supporting software and hardware. Using this collection, an organisation gathers and interprets relevant information from business and environment and turns it into a basis for marketing action. lt involves problem-solving technology consisting of people, knowledge, software, and hardware integrated through the information technology platform into the sales management process of the organisation. * Marketing research systems Marketing research systems are based on systems and processes that help marketing managers to design, collect, analyse, and report data and ï ¬ ndings relevant to a specific marketing situation facing the company. It also involves analysis of information, which includes a coordinated collection of data, systems, tools, and techniques with supporting software, and hardware by which an organisation gathers and interprets the relevant data and turns it into a basis for marketing action and tactics. Q.6 Describe the factors to be considered while developing an Effective marketing mix. To develop an effective marketing mix the company should consider the following factors and then choose the most appropriate mix of elements (7Ps) to target the customers: * Company’s resources These are one of the prime factors affecting the company’s marketing mix. The financial, human, and technological resources available with the company affect the composition of the marketing mix. The firm needs to conduct a Strength, Weakness, Opportunity, and Threat (SWOT) analysis for the business unit. * Demographics — It implies to the changes in the composition of the market, the demand of the population, the opportunities in the country, etc. that affect the marketing mix. Current and projected economic conditions It connotes the economic factors like inflation, employment, taxes, and other economic factors that influence marketing mix decisions. * Market potential Analysis of market potential for new products considers market growth, prospects need for your offering, the beneï ¬ ts of the offering the number of barriers to immediate use, the credibility of the offering and the impact on the customers daily operations. * Competitors They are important considerations that affect the marketing mix of a firm as the potential for competitive retaliation is based on the competitor’s resources, commitment to the industry, cash position, predictability, and status of the market. Porter’s Five Forces Model * Supplier power- The power of suppliers to drive up the prices of inputs. * Buyer power- The power of customers to drive ‘down products’ prices. * Competitive rivalry — The strength of competition in the industry. * Threat of substitution The extent to which different products and services can be used in place of a particular product. * Threat of new entry — The ease with which new competitors can enter the market if they see that a product is making good proï ¬ t and then drive your prices down. By thinking about how each force affects a product and by identifying the strength and direction of each force, you can quickly assess the strength of a product’s position and ability to make a sustained proï ¬ t in the industry.

1000 years of solitude :: essays research papers

One Hundred Years of Solitude Topic#1   Ã‚  Ã‚  Ã‚  Ã‚  Throughout the novel One Hundred Years of Solitude, there are various responsibilities meted out to both men and women. In fact, an important theme of this novel is the continuity in the relationship between men and women in regards to both sharing some form of control over the community. However, in terms of definitive power, often a balance between genders is not found, and rather we are shown Macondo as a world most often shaped, and dominated by either a single commanding Matriarch or Patriarch. It is also interesting to note that while most frequently we are only presented with a solitary authoritative figure of a particular gender, when Macondo is at its most prosperous it is controlled not by a single figure but rather a symbiotic partnership between a male and a female.   Ã‚  Ã‚  Ã‚  Ã‚  At the onset of the novel we are given Jose Arcadio Buendia as the founder of the town. Clearly as founder and discoverer of Macondo he is the leader of the community. He would give instructions to the community on everything ranging from planting to how to raise children. He was hard-working and generally reliable. It was greatly due to his diligence that the people of Macondo were so happy. However, as his insatiable lust for knowledge grew he began to ignore the needs of Macondo. At one point he even wanted to abandon his Eden in Macondo and lead the community elsewhere simply for discovery. His wife Ursula, unlike the Eve of genesis, did not agree with his search for knowledge but instead usurped his authority and made sure this idea never came to fruition. Ursula showed that while her husband may have been the â€Å"leader† of the town, she had just as much power as he. This is clear when she not only, â€Å"†¦predisposed the women of the village against the flightiness of their husbands†¦Ã¢â‚¬  (p.14, Marquez) but also when she declared to Jose, â€Å"We will not leave,† (p.14, Marquez). For the time following, with everyone still in Macondo, the town continued to grow and prosper.   Ã‚  Ã‚  Ã‚  Ã‚  Following this period of shared control and stability, we see the emergence of the national government in Macondo and with this the rise of Colonel Aureliano Buendia and the liberal rebellion in Macondo. After Colonel Aureliano left Macondo to fight in the civil war he appointed Arcadio to look after the town and to keep it well.

Steven Spielberg Biography Essay -- Biography Biographies Bio

Steven Spielberg Biography Steven Spielberg: Revolutionary and Visionary Who would have thought that a brilliant career in filmmaking could have originated with a modest jar of Skippy Peanut Butter smeared on a neighbor’s window in a tiny Cincinnati suburb? One might not think that such an average boyhood prank could evolve a boy into a man who would become the most financially successful film director in history. Well, that is exactly where Leah Spielberg, Steven Spielberg’s mother, would trace her son’s initial entry into becoming one of our nation’s most creative storytellers. â€Å"His badness was so original,† she recalls (Stein 3). Steven Spielberg, the only child of Leah and Arnold Spielberg, was born on December 18, 1946 at the beginning of the Baby Boom years in Cincinnati, Ohio. It does not take a great stretch of the imagination to see that Steven’s film influences were derived from his father’s experience as a World War II veteran and computer technician and his mother’s past profession as a concert pianist. The love and amount of technology, history, and music within Steven’s films can all be traced back to his early life with his family. While many men returning from war never want to reiterate their experiences, Steven’s father seemed to be an exception. Steven said of his father, â€Å" he intoxicated me with bedtime stories about the war. His stories were like the war movies I was watching on television, all worthy of cameo appearances by John Wayne† (Stein 1). It is no wonder that at the age of twelve Steven’s first film, Fighter Squad, was filmed on a WWII fighter plane (Corliss 79). However, when Steven was unable to find certain props or realistic backdrops, he simulated dogfights and plane crashes by editing in footage from a WWII documentary. Only a year later, in 1960, he featured the war family Jeep in his second film, Escape to Nowhere, which was an action picture in which GIs invaded a Nazi hideout in the Libyan Desert. Since his family had moved to Arizona in 1960, the Arizona desert near his house would easily replicate the simulation of the Libyan Desert. It is clear that Steven’s love and knowledge of visual effects began many years before his creation of a mechanical great white shark in 1975. There have been many incidents throughout Steven's childhood that have made it into his films. At the age ... ...ed against the moon, his films have sketched images in our minds we are unable to forget. His influence upon mainstream Hollywood directing is more than evident. Whether it be making us reflect on past tragedies or teaching us that differences should be celebrated aside from being just recognized, his methods of storytelling have established him as more than just a wonderful film director, but as a great humanitarian. Works Cited Corliss, Richard. â€Å"Peter Pan Grows Up, but Can He Still Fly?† Time Magazine. 19 May, 1997. 75-82. Dyer, Richard. â€Å"At Work Again, he and John Williams Exalt in their Admiring of 24 Years.† Boston Globe 24 Feb. 1998: 4/13/99 http://www.multimania.com/spielbrg Stein, Ruthe. â€Å"Biography : Steven Spielberg.† Empire Mar. 1998: 4/13/99 http://www.multimania.com/spielbrg Graham, Judith. Current Biography Yearbook 1996. New York: H.W. Wilson Company, 1996. Gritten, David. â€Å"When the Going Got Tough: Steven Spielberg’s D-Day Drama ‘Saving Private Ryan’ salutes the ‘citizen soldier of WWII’.† L.A. Times 10, May 1998: 4/13/99 http://www.multimania.com/spielbrg Martinelle, Betty. Personal Interview. 11 Apr. 1999.

Ace Water Spa Case Study

Ace Water Spa is a resort-type spa that offers traditional massage services through the use of hydrotherapy systems that utilize water jets in order to provide water therapy to its guests. It first opened in Del Monte Ave. , Quezon City in 2005. It prides itself as the Philippines’ first ever European therapeutic spa concept. It is a spacious spa that has 20 unique and fully automated Ultrasonic Massage System equipped with therapeutic aquatic jets that helps customers with different health benefits which depends on the type of massage and machine they will use. Ace Water Spa includes day spas, fitness clubs and gyms, and water resorts as their competitor. Examples are The Spa, Fitness First, and Splash Island. Compared to other day spas, the price of Ace Water Spa is much cheaper, which only costs Php. 480. 00 for adults and Php. 240. 00 for children 4ft. and below, while on other spas, the rates ranges for about few thousand pesos. However, other spas are more private than Ace Water Spa, because Ace Water Spa is a resort-type spa where everyone has access to the pools, while other spas have individual rooms for every customer. Compared to water resorts, the price of Ace water Spa is more expensive. Like for instance, the rates of Splash Island on weekdays costs Php. 250. 00 for adults and Php. 200. 00 for children. During holidays and weekends, their rates cost Php. 325. 00 for adults and Php. 250. 00 for children. On the other hand, water resorts only cater aqua thrills, adventure, and fun while Ace Water Spa offers massage services. Compared to fitness clubs and gyms, they focus on developing health and fitness. They have different exercise studios, machines and equipments, and personal training. Nevertheless, Ace Water Spa focuses on developing overall well-being through a variety of services. Ace Water Spa has been profitable on its first two years of operation. It has successfully differentiated itself from other day spas, fitness clubs, and water resorts. But since it is a resort-type spa, there have been negative comments regarding the convenience of customers. The place can sometimes be too crowded which results into uncomfortably experience of the customer. Although high traffic would be an advantage to Ace Water Spa, due to the means of high profitable margin, they must also balance profitability and customer satisfaction.

Importance on English Language Essay

In countries like Pakistan, with people of various cultures live, the languages of each part of the country also differ. English can be the only link as people in each place will not be able to learn all the other languages to communicate with the people. English bridges this gap and connects the people. When a person travels to another part of the world either for the sake of business or even as a tourist, the languages may differ. In these conditions, English is the language that helps people to deal with the situation. It is like a universal language. The presence of English as a universal language assumes importance in the fact that more and more people leave their countries not only for the sake of business and pleasure, but also for studying. Education has increased the role of English. People who go to another country to study can only have English as their medium of study. This is because the individual will not be able to learn a subject in the local language of the country. This again reinforces the fact that the English language is very important. Read more: Importance of English essay All correspondences between offices in different countries and also between political leaders of various countries are in English. This linking factor also tells of the importance of the English language. In spite of the growth of the Internet in various languages, English is the mainstay of the Internet users. This is the language in which most of the information and websites are available. It is very difficult to translate each and every relevant webpage into the language of various countries. With Internet becoming very important in education, English language is bound to grow. Thus the importance of English as a language is emphasized. The future of English as a language is very secure. The day is not far when this language will become the single language of the world like we have a single currency.

Realism

Cognitive sentences are those that are dependent to facts and readily have or consist of truth values, such as true and false. Non-Cognitive Sentences constitutes statements which are independent of facts and are cannot be assumed to have a truth value. In this regards, statements such as â€Å"Girelle is stands about five feet and five inches tall† and â€Å"the vase is red† are statements which falls under the Cognitive division. While statements like â€Å"keep quiet† and â€Å"you must not lie† corresponds to Non-cognitive statements.(Marturano 2006, 1)According to the Stanford Encyclopedia of philosophy, Non-cognitive holds that moral properties otherwise known as moral facts do not exist. This means that moral statements are statements that can neither be true or false or simply these statements do not contain any truth condition. Moral sentiments are merely â€Å"approval or disapproval† expressions more akin to wishes and aspirations that ar e seldom associated with emotions than to cognitive â€Å"state of mind† such as beliefs or ideas. Moral Realism on the other hand holds that moral statements were actually reports of factual actions or ideas that are always true or real or existing. ( Sayre-McCord 2005, 1)Non-cognitivist argues that moral statements have no truth conditions in such case that their predicate was merely moral utterances or sentiments that neither have truth or falsity. It does not tell anything about its subject that could prove its truthfulness. In a sense, moral sentiments are meaningless and remain to be mere expressions. They further argue that moral statements were emotive, prescriptive and motivational that cannot be classified as either true or false (Ayer 1936, 28-55) .Non-moral statements on the other hand can express beliefs and ideas that can be evaluated as either true or false (Blackburn 1984, 12-25).Thus the Non-Cognitivist holds that since moral claims are non-cognitive statemen ts, they do not contain any descriptive sentence and are therefore not describing anything at all which means that they do not contain factual statements and are not asserting anything.(Railton 1986, 4-6)The Non-cognitivist believes that normative claims are not valid of any logic since they cannot be true or false. According to Ayer, as quoted in the Internet Encyclopedia of Philosophy, â€Å"ethical claims are comprised of pseudo concepts which merely convey commands or feelings and do not contain any meaning (Marturano 2006, 1). Ethical statements remains important or significant because it is being use to persuade other people most specifically the receiver to perform or act in a certain way. In such case, ethical claims can be debated or can cause several disagreements and agreements but it can never comprise a logical understanding or reach any rational conclusion because normative claims cannot express the truth value of the statement. Thus, logical laws or basic rules of lo gic are inapplicable to moral statements (Hooker 1996, 3-5).By being a non-cognitivist, a person can deal with more relevant questions concerning reality. For instance, instead of dealing with the question of truthfulness of the statement â€Å"abortion should not be permissible†, people would be more focused on assessing the claim with respect to its effect or to its general utility. If abortion is done what would be its effect, thus basing the judgment on the factual outcome and not on mere assumption. To make this point clearer, consider the statement â€Å"genocide is wrong†, since it does not express any truth value, its assessment or its continuation would depend on its result.Non-cognitivism, by removing the truth value of normative statements has ended the dispute regarding the reality of an objective moral code or morality. This paved the way for moral relativism which favors the variation of moral codes in the different parts of the worlds at different times. This results to more respect to different cultures and traditions across national and ethnic boundaries.By denoting that moral statements are merely expression of approval/disapproval or sentiments, the non-cognitivist have also succeed in emphasizing the reason why there have been different reactions among different people regarding a certain moral issue. The varying reason as to why and how people view things differently. It also shows that moral statements cannot be true or false, thus they cannot be use to persuade other people in doing this or that.Moral realism on the other hand purports that moral statements is either true or false. The moral claim, â€Å"abortion is wrong† is either true or false. If this will be the case, there would be fixed moral codes that should apply to everyone else or at least every rational person in the planet. Yet, the relativity and subjectivity of moral statements seems to contradict the moral realist position because in different countr ies there were differing view regarding this matter and this is something that is prevalent in the reality in which we lived in. People does not agree on the same moral issue, most often they would argue differently depending on their position, biases, outlook, experiences and so on. The reason why I agree that â€Å"abortion is wrong† would be very different from your or his or her reason.In moral realism, people would continue to argue and debate over claims fruitlessly. In the end they would come up with a conclusion that is not far from being the decision of the â€Å"majority†. If moral realism are right in asserting that moral statements expresses truth value, then what people, specially influential and powerful ones would do is to persuade other people into believing that their statement is the right and whatever that contradicts their statement and purpose are wrong.Moral realism maintains that there can be â€Å"objective moral values† which contradicts the Non-cognitivist claims. However, moral realist failed to account what constitute the objective moral facts (Shafer-Landau 2005). They argued that â€Å"death penalty is wrong† can be accounted as either true or false simply because they believed that it is the same as any cognitive statement such as â€Å"it is dark†. Moral realist cannot prove that â€Å"death penalty is wrong is in fact true† for it differs from people’s opinion, perspectives and desire. There is no factual evidence that could actually prove that it is true (Stevenson1944, 15). The reality of the existence of moral facts is inaccessible to scientific inquiry and cannot be observed directly through our senses without appeal to our emotions, sentiments or feelings.References:Ayer, A. J. 1936. Language, Truth and Logic. London: GollanczBlackburn, S. 1984.   Spreading the Word. Oxford: ClarendonHare R. M. 1997. Sorting Out Ethics. Oxford: O.U.P.Hooker, Brad. 1996. Truth In Ethics. Ox ford.Kim, Shin. 2006. Moral Realism. The Internet Encyclopedia of Philosophy.Marturano, Anotonio. 2006. Non-Cognitivism in Ethics. The Internet Encyclopedia of Philosophy.  Railton, Peter. 1986. Moral Realism: The Philosophical Review. Vol. 95, No. 2 (Apr.,), pp. 163-207Sayre-McCord, Geoff. 2005. Moral Realism. The Stanford Encyclopedia of Philosophy. Retrieved on September 20, 2007. Retrieved from the World Wide Web: http://plato.stanford.edu/entries/moral-cognitivism/Shafer-Landau, Russ. June 15, 2005. Moral Realism: A Defense.   USA: Oxford University PressStevenson, C.L. 1944. Ethics and Language. New Haven: Yale U.P

Transnational Corporate Crime Essay Example | Topics and Well Written Essays - 3000 words

Transnational Corporate Crime - Essay Example The increasingly globalized nature of crime has made its impact more far reaching than it is conceived in ordinary course of life. The overall nature and sophistication with which white collar crimes are specially committed are considered as simply as amazing by any standards.(Carrabine, Ignaski & Lee, 2004). The corporate scandals that have come out in recent years are showing the level of sophistication and have further complicated the issue. It is also argued that the transnational organizations often tend to involve in activities which often can be classified as illegal in their home countries. Such involvement in potentially illegal acts often results into significant social and economic problems also not only in the host countries of these transnational organizations. F. Hoffman-La Roche Ltd – a Swiss Pharmaceutical giant is considered as the leading corporate criminal of 1990s.2 It was fined for approximately $500 million for leading a global conspiracy to artificially fixing prices and market shares for some of the vitamins that were being sold in US and elsewhere. Apart from this, it was also alleged that the company attempted to rig different bids placed by different companies for getting contracts for selling vitamins in US. Most of the investigation for this took place within US i.e. Dallas and the overall period of investigation included the acts committed by the firm over the period of almost ten years. This literature review will provide an analysis of the existing literature on the transnational crimes and will further discuss the case of F. Hoffman-La Roche Ltd to assess the regulatory response to such crimes, the investigation of the crime, its impact on the society and any outcome of any investigation that took place. Differential association theory outlines the individual learning process which can typically explain the deviant

You will write a critical analysis on Johnathan Swift's A Modest Essay

You will write a critical analysis on Johnathan Swift's A Modest Proposal - Essay Example To develop this thesis he goes into details about how much it will cost to rear a child, how this cost can be saved if the child is sold as food and what portion of the population will be affected. He even gives specific details about the number of servings a child can provide. This is what Swift (1729) has to say, â€Å"I have already computed the charge of nursing a beggars child†¦Ã¢â‚¬ ¦. to be about two shillings per annum, rags included; and I believe no gentleman would repine to give ten shillings for the carcass of a good fat child, which, as I have said, will make four dishes of excellent nutritive meat†. According to him the meat of the children of Ireland will be a delicacy for the English and the Irish landowners. Here Swift (1729) writes, â€Å"...a young healthy child well nursed is at a year old a most delicious, nourishing, and wholesome food, whether stewed, roasted, baked, or boiled†. A satire has always been considered as a piece of art and A Modest Proposal, is a masterpiece belonging to this genre. Swift uses satire to give solutions to the Irish people. He argues that the Irish should either starve or take recourse to cannibalism by fattening up children and selling them in the meat markets. Swifts "modest proposal" is ironic and satirical and succeeds in pointing out the unfair and hypocritical way England had dealt with the famine in Ireland. Swifts satire is sometimes oblique and sometimes direct. For example in one place he says while the meat of children cannot be preserved in salt for long sea voyages, he â€Å"could name a country which would be glad to eat up our whole nation without it.† (Swift, 1729) Here he alludes to England. The satire in some places is directed at Protestant-Catholic divisions. He ridicules the Irish for their Roman Catholic religious practice which discourages birth control and encourages people to have more children.. . This is what he says his proposal would do,

Lean thinking - questions Term Paper Example | Topics and Well Written Essays - 500 words

Lean thinking - questions - Term Paper Example In addition, human relations require understanding the market requirements (Womack & Jones, 2010). All strategies employed in the organization should aim at acquiring the quality and quantity as demanded by the consumer. Consequently, this should be done to minimize the production of goods and services that would not require improvement upon delivery to the consumer. In an argument by Womack & Jones (2010) human relations in lean thinking aim at maximizing the production process of the organization at a lower cost but matching the demand of the consumer. The authors further point out that lean thinking significantly depends on effective human relations strategies to minimize risks that may arise from the fluctuating demand levels (Womack & Jones, 2010). In an organization, flow promoting tools and practices are required. A fallow promoting tool refers to the ability of an organization top put in place strategies to ensure the entire of process from production to product delivery is effectively carried out. The main tool and practice flow-promoting tool is a good management team (Womack & Jones, 2010). This ensures that there is the creation and management of an effective organization culture. The organizational culture should promote employee productivity and maximize on the resources available to the organization. In the transformation of the GM car factory, the changes made were in the conduct of employee (Liker, 2004). Prior to the change, the employee culture could not match the quality demanded by the consumers. Employee reported to work late. There were numerous cases of drug and substance abuse. Other cases reported included sexual incidences and sabotaging quality of vehicles created (Liker, 2004). For this reason, the company produced cars that were detested by the market. Considering the competition of the industry, the organization recorded poor sales at it moved towards bankruptcy. Before its taking over by